Question 24.7: Apex Corporation produces and sells Product Z at a total cos...

Apex Corporation produces and sells Product Z at a total cost of $30 per unit, of which $20 is product cost and $10 is selling and administrative expenses. In addition, the total cost of $30 is made up of $18 variable cost and $12 fixed cost. The desired profit is $3 per unit. Determine the markup percentage on product cost.

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Markup percentage on product cost: \frac{\$3 + \$10}{\$20} =  65.0% 

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