Suppose that each chicken snack box is sold for £3.50 irrespective of the number of units sold.
(a) Write down the equation of the total revenue function.
(b) Graph the total revenue function.
(a) Total revenue is price multiplied by the number of units sold, that is,
TR = 3.5Q
Note that price is constant at £3.50 irrespective of the value of Q.
(b) Total revenue is represented graphically by a straight line, with slope = 3.5 and intercept = 0. It is graphed by calculating values of TR for any values of Q, for example, Q = 0, 2, 4, 6. These points are outlined in Table 2.6 and then plotted in Figure 2.25.
Table 2.6 Total revenue | ||
Q | TR = PQ = 3.5Q | Point (Q, TR) |
0 | TR = 3.5(0) = 0 | (0, 0) |
2 | TR = 3.5(2) = 7 | (2, 7) |
4 | TR = 3.5(4) = 14 | (4, 14) |
6 | TR = 3.5(6) = 21 | (6, 21) |