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Question 2.10a: Suppose that each chicken snack box is sold for £3.50 irresp......

Suppose that each chicken snack box is sold for £3.50 irrespective of the number of units sold.
(a) Write down the equation of the total revenue function.
(b) Graph the total revenue function.

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(a) Total revenue is price multiplied by the number of units sold, that is,

TR = 3.5Q

Note that price is constant at £3.50 irrespective of the value of Q.

(b) Total revenue is represented graphically by a straight line, with slope = 3.5 and intercept = 0. It is graphed by calculating values of TR for any values of Q, for example, Q = 0, 2, 4, 6. These points are outlined in Table 2.6 and then plotted in Figure 2.25.

Table 2.6 Total revenue
Q TR = PQ = 3.5Q Point (Q, TR)
0 TR = 3.5(0) = 0 (0, 0)
2 TR = 3.5(2) = 7 (2, 7)
4 TR = 3.5(4) = 14 (4, 14)
6 TR = 3.5(6) = 21 (6, 21)
2.25a

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